do 23 sep. 2021, 15:00
Founder Factories: PR & Media (English)
Note: This workshop is only for startups and scale-ups.
Matias is the founder and CEO of PRLab, with over 10 years of experience, from managing PR for IBM and Google in Argentina, to founding his own PR agency in the heart of Amsterdam, Netherlands.
PRLab is an integrated PR agency based in Amsterdam. The agency believes in the integrated marketing approach, which means, it doesn’t only provide PR support to its tech clients but also provides the whole marketing spectrum. Integrated marketing efforts range from branding services to align missions, visions and values, to creating a compelling story to position the company in a saturated market.
Not sure how to get media coverage for your brand? Getting the right exposure for your startup can be a challenge, particularly if you’re not sure what to talk about. It becomes even harder when you have to deal with the press and stand out from the hundreds of press releases that journalists receive each day. PRLab is hosting a workshop, helping you understand how to get coverage and generate a media buzz at any stage of your startup!
Hosted by PRLab CEO Matias Rodsevich, he will be leading the workshop and activities for the day. As an experienced public relations expert, he will be helping you to learn not only how to land a story, but where and why.
After the workshop, there will be a drink and a bite ready for you. This way you are able to meet other startups who joined the workshop!
Begin: do 23 sep. 2021, 15:00
Einde: do 23 sep. 2021, 17:00
Stichting de Nieuwe Kanselarij
8911 KS, Leeuwarden